A brand is only as strong as the story it tells, the feeling it evokes, and the clarity it delivers. We believe in removing the unnecessary, shaping concepts that resonate, aesthetics that attract, and creative direction that sticks.
Our clients range from legacy brands to visionary newcomers—all seeking to sharpen and elevate their voice in the world. Whether refining an identity or developing new creative direction, the goal is always the same: elevate potential.
APPROACH
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We work from concept to completion out of our Portland-based studio (Oregon), where drawing, prototyping, and filming are integral parts of our process. Our portfolio spans both commercial and independent projects, including short films, campaigns, commercials, film titles, graphic design, digital, and animation. If there is something we don't do we have found an expert partner that brings a likeminded approach to the table.
CENTRAL OFFICE
2013–Present
Network approach to collaborators
FOUNDERS
Max Erdenberger
Megan McGinley
EDUCATION
CalArts
2004
ONLINe SHOP COMING 2025
What we Do
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1/4
We delve deeply into a company to discover perspectives spanning brand, product, and technology.
Audience analysis
Design principles
Naming and nomenclature
Research and insights
2/4
We create vibrant, unique brand identities that shape the way companies engage with their customers.
Art direction
GRAPHIC DESIGN
Design systems
BRANDWORK & packaging design
3/4
We develop brand storytelling and campaigns from scratch.
CREATIVE CONCEPT
COPYWRITING
PHOTOGRAPHY
ANIMATION
4/4
We transform ideas into sophisticated, interactive online experiences that elevate the quality of the internet.
SOCIAL MEDIA STRATEGY
Prototyping
User journey mapping
Web design